BOOKS BY LISA GERBER
Two Books. One Belief. Your Story Has the Power to Change Everything
Whether you lead a team, run a nonprofit, or are simply trying to communicate with more clarity and confidence, these books give you a framework and the courage to tell the stories that matter.
BOOK ONE
The Power of Story
Connect With Purpose, Unlock Your Influence
In a relationship economy, stories are the currency of conversation. We are driven by a need to connect and to belong. As employees, leaders, and citizens, we crave purpose and meaning.
This book will provoke things you had not thought about before and give you a framework so you can communicate to connect. When we effectively put our stories into the world, everything gets better: engagement, trust, understanding, alignment.
Steve Jobs said, "The most powerful person in the world is the storyteller." The most powerful story is yours. Let's put the power of storytelling to work for you.
THE POWER OF STORY
“I loved this book. First of all there are great stories and examples throughout the book which brought the concepts home. I also appreciated the many story prompts to help me craft my own stories. Learning that stories need to be relatable, relevant, and riveting and how to do that is so helpful.
I can’t recommend this book enough. I bought it on Kindle and just ordered a hard copy so I can more easily use the story prompts. This books should be required reading for anyone in business who wants to connect better with their audience, clients and team.”
- Ellen Rogin, CPA, CFP®
"The Most Powerful Person in the World is the Storyteller."
- Steve Jobs
BOOK TWO
From So What?
To So Funded!
How Nonprofits Use Story to Create Impact and Change the World
Meet Jane. She has dedicated her life's work to a cause that matters. But something is not working. She is having a hard time getting people to support the great work her organization does. They do not seem to notice or care. "So what?" they say.
And then Jane discovered how to tell the right story, at the right time, to the right people. She uncovered stories that unlocked her audience's attention and their support. Now, instead of "Who are you?" they say, "What do you need?"
Jane went from So what? to So funded! And so can you.
“This book unlocks the gold. Motivate, captivate, activate! I read it with an unexpected tension – a good tension – because the premise hits close to home. It’s true, we all want to be intriguing. Have courage, find your why, add discipline and diligence to storytelling. The urgent balance of logic and heart is what so many of us seek to convey, especially for a cause that matters. Whether personally and professionally, trust happens when we cut through the noise. At every page, I bounced to the projects on my own plate and realized the guidance is dead-on.”
- Melissa DiBona, AVP of Legacy Projects, Operation Smile
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