BLOG ARTICLES
Stories, Ideas, and Tools to Take with you.
Essays on storytelling, strategy, and the art of leading with purpose. New thinking, every other week.
Captivating on the First Impression
On a zoom call the other day, everyone quickly introduced themselves, but one person, in particular, caught everyone's attention.
Storytelling as a Courtship
I recently had a conversation with a client who is in the midst of a rebrand. She was reviewing her fourth round of logo ideas and wanted my advice. She felt like the logo didn't communicate a particular aspect of the brand and wanted to work out how best to do that.
The Difference in Knowing or Not Knowing
On a work trip to Australia earlier this year before the world shut down, I had a day to myself, one I’ll remember for a long time. I decided to rent a car and head to the Mornington Peninsula. I booked a hotel on the shore and pulled out my AllTrails app to find a great running trail to see kangaroos in the wild before leaving. Some of the reviews for the running route I selected in Greens Bush mentioned sightings, so I felt optimistic.
Simplify the Complex: How clarity of message will give you better cut-through
Over Thanksgiving, we had a small group of friends over from our “safe tribe.” That’s so 2020, isn’t it? “Safe tribe?” Anyway, we played a game to liven things up because it just didn’t feel like our normal holiday with the hustle and bustle, family coming in from all over, and a big feast.
What’s at Stake: Be Hard to Shake from the Mind
In her Essays of Undoing*, Terry Tempest Williams painted a picture of our national parks in 2055. The essay entitled The Park of the Future takes visitors to Canyonlands National Park.
The (Dangerous) Power of Stories
I was talking to a friend the other day - his sister left her husband after decades of marriage. They had different political views and had lived together peacefully for years, but recently, he had become so angry over the state of the world, he had become unbearable to be with.