I recently had a conversation with a client who is in the midst of a rebrand. She was reviewing her fourth round of logo ideas and wanted my advice. She felt like the logo didn't communicate a particular aspect of the brand and wanted to work out how best to do that.

I recorded a video the other day to share a thought I had on listening for great stories. I watched it afterward and sat on it for days. Why can’t I be natural on video? IT drives me crazy.